Making its footprint on the mobile medium, online B2B marketplace, IndiaMart.com has launched its mobile website and application for Android platform. The move is aimed to equip SMEs with an option find business opportunities via their smartphones.

The mobile app is currently available on Google Play and enable users to easily search for suppliers in their preferred area and location. It also allows them to send business enquiries and SMS directly from their mobile phones. Buyers can even call suppliers directly by clicking on their displayed number.  

Dinesh Agarwal, Founder & CEO, IndiaMart.com, said, “Gauging the growing inclination towards mobile internet and apps, we have introduced the mobile-optimised version of our site - which is one of the fastest in the world - and also our Android app.

Considering buyers and suppliers are mostly on the move, I am sure that the user-friendly interface of our mobile site and app would allow them to instantly and seamlessly connect with each other.”

Backed by Intel Capital and Bennett, Coleman & Co. Ltd, IndiaMart offers products that enable small and medium size businesses generate business leads (online catalogs/store-fronts), establish their credibility (third party verified trust profile) and use business information (finance, news, trade shows, tenders) for their business promotion.