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Finnish start-up Split eyes India's taxi hailing business
17 Sep 2015
  • Split, a ride-sharing Finnish start-up with operations in Washington DC, is aiming to grab a share of the fiercely competitive app-based cab hailing business in India, the Economic Times said in a report.

  • Image result for taxi
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  • Split connects riders going in the same direction with the use of an app, helping them share cabs and save money.
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  • A rider sees the price before booking and has to walk a bit to a pick-up location to hop in the waiting shared cab. Passengers aren't exactly picked up or dropped off at their homes or offices, but to spots easily covered walking in order to save time and inconvenience to co-passengers.
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  • "Our priority is to stabilise our operations in DC and then look at growth markets like India," said Teemu Sihvola, head of concept development at Split.
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  • When it enters India, in a year or so, Split will be up against the well-funded and rapidly expanding competitors like Uber and Ola, which have changed the taxi hailing game in the country.
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  • "We will be better than Uber," Sihvola asserted, referring to how the shared services would slash cost for customers, and help reduce the number of cars on the road, curbing traffic jams and air pollution hurting Indian cities.
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  • A struggling economy, small population and limited domestic market prospects have prompted Finland to encourage and fund young entrepreneurs to start new ventures. And, especially so in the emerging cleantech sector, where business possibilities have risen with increased climate hazard, the awareness around it, and a global consensus towards making the planet greener. 

 

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