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Urban Ladder appoints Sanjay Gupta as Chief Marketing Officer
02 Feb 2016
  • Online furniture and home decor marketplace Urban Ladder has appointed Sanjay Gupta as its Chief Marketing Officer.
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  • Gupta, with 12 years of experience in branding and marketing, will lead the company's marketing strategies, including branding, creative, content, digital and product marketing, Urban Ladder said in a statement.
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  • "I'm confident that Sanjay will take brand Urban Ladder places, and continue to enhance our brand identity. Sanjay will play a key role in our next phase of growth by integrating our marketing efforts and aligning them with our business strategy," said Ashish Goel, CEO and Co-founder, Urban Ladder.
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  • Gupta was previously associated with Accenture.
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  • "Urban Ladder is making significant progress in its transformational journey. I strongly believe in the company's vision, and feel it has the potential of becoming a global success story. I'm especially amazed by the company's focus on customer experience, design, and most importantly an outstanding culture of innovation excellence. I'm excited to join the team and look forward to being a part of the journey," Gupta said.
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  • Over the last three years, Urban Ladder has made significant progress in creating a brand that customers strongly relate to, Goel said, adding, it was now time for the company to take the big leap towards becoming India's most loved consumer brand, and reach out to a much larger audience.
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