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Netflix launches in India, plans start from Rs 500
07 Jan 2016
  • Netflix Inc launched operations in India on Wednesday, with plans starting at Rs 500 per month, as the U.S.-based video streaming company pushes ahead with its global expansion plans, reported Reuters.
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  • The move confirmed months of speculation on the launch of the service in the second-most populous country in the world.
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  • The company will also offer two other plans priced at Rs 650 and Rs 800, it announced on its website.
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  • Netflix is aggressively moving into new markets and aims to reach 200 countries by the end of 2016, as slowing domestic growth puts pressure on the company. Users can access Netflix through an app on a smart TV, a videogame console, a streaming player, a smartphone or a tablet.
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  • The company also went live in more than 130 countries on Wednesday, covering almost the entire globe except China, in a huge global push by Chief Executive Reed Hastings to counter slowing growth in the United States.
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  • Nigeria, Russia and Saudi Arabia were among the other major countries where the service was launched, Hastings said at CES 2016 in Las Vegas.
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  • Netflix, which had expanded into more than 60 countries before Wednesday's launch, previously said it aimed to reach 200 countries by the end of 2016.
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  • However, all shows will not be available immediately to some Netflix fans. "We're moving as quickly as we can to have global availability of all the content on Netflix," Hastings said at a press conference after his speech.
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  • U.S. government restrictions on American companies mean Netflix will not be available in Crimea, North Korea and Syria.
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