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Kenscio co-founder Saurav Patnaik quits
- Saurav Patnaik, Co-founder and Chief Business Officer of Kenscio Digital Marketing, has decided to call it a day with the company, and plans to create "innovative and exciting consumer products" in his next endeavour.
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- "Over these 5 odd years, I too evolved as an entrepreneur, and more than that as an individual. While I am still as passionate about technology catalysing brand-consumer interactions, I have discovered more of myself through the various relationships I formed and my travels around the world. This has led me to find new passions. In addition to tech, I now intend to pursue a couple of them to create innovative and exciting consumer products. A couple of these are already in the works," Patnaik told India Digital Review.
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- Founded in 2009, Kenscio's service portfolio includes email marketing, multi-channel marketing and real-time personalization products and services.
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- "Kenscio... is managed by a strong team in the senior as well as middle management, aside from the remaining founders who continue to drive it ably," Patnaik added.
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- Prior to Kenscio, Patnaik is credited with leading "successful brand and digital marketing stories" for Hero Honda, Coca cola, India Today, Virgin Mobile and Nestle, among others.