| Company Name | Tyche’d – The Social Wishlist! |
| Mission | Tyche'd is your social wishlist. Share what you intend to buy with your friends. Discover who amongst your friends and social graph can buy with you. |
| Overview |
Tyche'd is a Social Wishlist! Tyche’d allows users to share purchase intents with friends; and discover people from their social graph wanting to buy similar products and services in their own location. It provides consumers an opportunity to connect with more buyers and aggregate demand from their social graph enabling self-service group buys without depending on deal enablers or intermediaries. The platform presently focuses on high-indulgence and high-purchase involvement categories. |
| Launch | 13 Dec, 2011 |
| Founder |
Pravin Jadhav,
Founder
Pravin has been working in online product development, management and marketingin diverse verticals like Mobile, Ecommerce, Social and Advertising. In his last role, he headed Product & Marketing at Ohana Media and was responsible for its unified audience marketing platform. Earlier he led product management roles for mobile and ecommerce at Rediff.com.
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Kulin Shah, Co-founder Kulin in his earlier role was Sr. Investment Manager at Reliance Venture Asset Management (Venture Capital arm of Reliance ADAG). He served as board observer on two of their investments and looked at over 750 investment opportunities across geographies and sectors. Prior to that, he was in Enterprise Product Marketing team at Idea Cellular looking at alliances and partnerships. |
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| Location | Mumbai, Maharashtra |
| Team | 5 |
| Segment | Social Discovery, Social & Local Commerce |
