LinTeractive, the digital division of MullenLowe Lintas Group, has appointed Punit Singh as vice president of its Delhi office. Singh's mandate is to drive business and growth for the North. He joins the agency from Askme Bazaar where he was head of marketing for its 'next day delivery' offering, reported Campaign India.
Sumanta Ganguly, senior VP – LinTeractive, said, “Delhi for us has always been a priority market and one where we manage some of our key client relationships. Punit’s addition allows us to push the growth agenda and drive scale; something he has demonstrated in his previous stints.” Singh said, “In a fast-paced digital environment of today, there are a few players that have stayed ahead of the curve and managed to make a profound impact on the business ecosystem.
LinTeractive is one such agency which has had an excellent run last year with a host of new business wins.
I am optimistic and hopeful to further the agency’s upward march.” Singh has also worked with Tribal DDB, Reliance MediaWorks, BBDO Proximity and GroupM in the past .