Vivo`s Digital Mandate goes to PHD Media and 22Feet Tribal Worldwide

Vivo India has awarded its digital mandate to 22Feet Tribal Worldwide who would manage the Digital creative strategy and PHD Media, who would manage the Digital Media strategy. The digital mandate was given to these agencies on the back of their work and strategy who had pitched along with other agencies in February when the agency scouting work began at Vivo India.

Vivo India is the Title Sponsor of IPL which starts from 7^th April and its presumed that both TV and Digital spends will be bigger with the launch of flagship Vivo phone V9 which has Aamir Khan as its brand ambassador

The incumbent agency is WATConsult, part Dentsu Aegis Network who was managing the digital strategy of VIVO for the last 2 years.