Top News

Zapak launches gaming contest that promises cash prize upto Rs 1 crore

Zapak Digital Entertainment in association with Reliance Mobile has launched Zapak Cash League, an online gaming contest that allows Zapak registered users to win upto Rs 1 crore by playing games on Zapak.com. According to Zapak, the contest will run till 22nd June 2008.

Zapak Digital Entertainment in association with Reliance Mobile has launched Zapak Cash League, an online gaming contest that allows Zapak registered users to win upto Rs 1 crore by playing games on Zapak.com. According to Zapak, the contest will run till 22nd June 2008.

Rohit Sharma, chief operating officer, Zapak Digital Entertainment, has said, “We plan to give away cash prizes worth crores during the contest. We intend to spend about $1 million to promote this contest in the month of May and June (2008) where the entire communication would be centred on the idea of ‘what is a normal citizen is getting from Cricket’.” Zapak plans to promote the contest through a 360 degree campaign across TV, mobile, print, cinema and radio.

Show More

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Close