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Yahoo partners with IIT Bombay to drive search innovation

Yahoo has partnered with top technology universities including Indian Institute of Technology (IIT) Bombay, Massachusetts Institute of Technology (MIT), Carnegie Mellon University and Stanford University to drive search experimentation, innovation and research for search.

Yahoo has partnered with top technology universities including Indian Institute of Technology (IIT) Bombay, Massachusetts Institute of Technology (MIT), Carnegie Mellon University and Stanford University to drive search experimentation, innovation and research for search.

The company has also introduced a new open web services platform, Yahoo Search BOSS (Build your Own Search Service), which gives third parties developers access to Yahoo Search Technology, including the ability to re-rank and control the presentation of web search results.

“Today, the search market is generally limited to three major search engines to drive innovation and growth,” Prabhakar Raghavan, chief strategist for Yahoo Search, has said. “BOSS opens up the playing field for developers and companies to disrupt the search market, become principals in search and build new Web search experiences that offer more choice for users.”

Yahoo also plans to introduce a monetization model, based on Yahoo search advertising, for BOSS partners and developers to create a search revenue stream for their business.

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