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Yahoo India unveils new search feature Glue Pages

Yahoo India has launched Glue Pages, a new search feature that collates and integrates ‘the most relevant information’ from across the web onto a single visual search results page. For instance, a search for Aishwarya Rai would include biographical quick-facts, videos, music tracks, photos and content from Yahoo Answers.

Yahoo India has launched Glue Pages, a new search feature that collates and integrates ‘the most relevant information’ from across the web onto a single visual search results page. For instance, a search for Aishwarya Rai would include biographical quick-facts, videos, music tracks, photos and content from Yahoo Answers.

According to Yahoo India, the new search feature, which aggregates text, images and video content, is available for select search terms across categories such as health, sports, entertainment, travel, technology and finance. Results will be displayed alongside classic Yahoo India Search results. Consumers will also find links for other Glue Pages on topics related to their query.

Gopal Krishna, head of audience, Yahoo India, has said, “The new Glue Pages Beta feature for Yahoo India Search supports our strategy to make Yahoo the leading starting point on the internet and demonstrates our commitment to provide a compelling online search experience.”

“Glue Pages Beta limits guesswork for the user by providing the best of web, all onto one ‘at-a-glance’ page. Over time, Glue Pages Beta will be made available to more categories that are relevant to users in India,” Sandeep Shrivastava, director, search, Yahoo India, has added.

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