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Vdopia to power video advertising on IBNLive.com, IBNKhabar.com

Web18’s English news portal IBNLive.com and Hindi news portal IBNKhabar.com have partnered with video advertising network Vdopia to power online video advertising on the Live TV section of their respective website. The online feed covers live news being broadcasted on-air from CNN-IBN and IBN7.

Web18’s English news portal IBNLive.com and Hindi news portal IBNKhabar.com have partnered with video advertising network Vdopia to power online video advertising on the Live TV section of their respective website. The online feed covers live news being broadcasted on-air from CNN-IBN and IBN7.

Vijay Kunduri, AVP, Sales, Web18, has said, “We have witnessed tremendous growth in consumption of online videos and online video advertising space and expect this growth to further manifold in the years to come. Vdopia has innovative offerings in terms of product and platform, and we are happy to be partnering with them.”

Debadutta Upadhyaya, VP, Vdopia India, has said, “Vdopia’s platform offers advertisers the opportunity to target online video consumers with contextual, interactive advertising for every second of the video being watched by the user. Addition of IBNLive.com into our network would further strengthen our offering in the market.”

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