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Times Internet develops responsive website Zoomtv.in

Times Internet has developed a new responsive website for
television channel Zoom owned by its parent group. The website adapts and
resizes itself according to the resolution of a device it is being opened on be
it tablet, desktop or a mobile phone. The launch is aimed to strengthen
channel’s online presence by providing entertainment content with technology.

Times Internet has developed a new responsive website for
television channel Zoom owned by its parent group. The website adapts and
resizes itself according to the resolution of a device it is being opened on be
it tablet, desktop or a mobile phone. The launch is aimed to strengthen
channel’s online presence by providing entertainment content with technology.

Satyan Gajwani, CEO, Times Internet said “Times Internet
prides itself in developing cutting edge digital platforms. This is our first
responsive design product for the market, complemented with a very strong
technology platform. As consumption becomes multi-screen, ZoomTV.in is well
positioned to serve content across devices.”

The content on the website has also undergone a change.
Besides regular channel programming, the website will feature exclusive videos
and unused footages from the channel to offer depth to its video content.
Insider gossips, photos, blogs and articles will also form core content on the
website. Movie trailers, promos, stills and first reports will also be
available.

“We have been, and continue to be, very serious about
the digital presence of Zoom.  We are
revolutionising the way we cover and distribute Bollywood content across
platforms in relevant ways that inform and entertain our users at all
times,” said Avinash Kaul, CEO, Zoom TV

Zoom TV presently has 3.2 million fans on its Facebook page,
1.6 lakh subscribers on YouTube. The channel also claims to have a strong
presence across Google+, Twitter, Socialcam and Pinterest.

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