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T-Series, Hungama release music of ‘Blue’ on Digital platform

Super Cassettes Industries (T-Series), in association with Hungama Digital Media, has simultaneously released the music of Bollywood action thriller ‘Blue’ on the physical and digital platforms. The music of ‘Blue’ has been created by Oscar-winning music director A R Rahman and is available under the T-Series label globally.

Super Cassettes Industries (T-Series), in association with Hungama Digital Media, has simultaneously released the music of Bollywood action thriller ‘Blue’ on the physical and digital platforms. The music of ‘Blue’ has been created by Oscar-winning music director A R Rahman and is available under the T-Series label globally.

“The digital platform has become a widespread medium to consume entertainment,” Bhushan Kumar, chairman and managing director, T-Series, has said. “Amongst the many benefits of the digital music launch, the most significant one for us as a music label is a big step towards giving consumers legitimate content and curbing piracy of our content.”

Neeraj Roy, MD and CEO, Hungama Digital Media, has added, “The digital platform will allow Bollywood fans across the world to access the music from a device that is always with them — the mobile phone. It will also ensure content is protected, thereby enabling the industry to mitigate losses incurred by the entertainment industry due to piracy.”

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