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StratosHear’s mobile ad network MobiAdz claims to deliver 1bn ad impressions per month

New Delhi-based mobile media company StratosHear has said that its mobile advertising network MobiAdz, which was launched in September 2010, has served a total of around two billion ad impressions since launch. Presently, the company has been serving close to one billion ad requests per month.

New Delhi-based mobile media company StratosHear has said that its mobile advertising network MobiAdz, which was launched in September 2010, has served a total of around two billion ad impressions since launch. Presently, the company has been serving close to one billion ad requests per month. The network has delivered average click through rates (CTRs) ranging from 0.5 per cent to four per cent to advertiser and agency partners.

Vinay Kumar, CEO, StratosHear, said, “We are excited to see such tremendous growth for MobiAdz. We have delivered extremely successful campaigns to our advertiser partners and have expanded our publisher network to include long tail and branded publishers. With such explosive growth, we are now among the top India-based mobile ad networks.”

MobiAdz is also investing in scaling its global platform and in enriching its artificial intelligence components which will enable MobiAdz to go beyond the traditional ad network approach to deliver advanced campaign optimisation techniques for its publisher and advertiser partners.

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