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Shaadi.com reaches 1 mn mark on Facebook

People Group’s matrimonial portal Shaadi.com has reached one
million likes on social networking website Facebook. The brand was recently
recognized as the World’s Most Engaging Brand that reaches out to over
8,000,000 people each week.

People Group’s matrimonial portal Shaadi.com has reached one
million likes on social networking website Facebook. The brand was recently
recognized as the World’s Most Engaging Brand that reaches out to over
8,000,000 people each week.

The page is used as a forum to help like-minded people
interact and discuss their views on various current issues. It also creates
awareness on social issues like dowry, child marriage, women empowerment and
save the girl child.

Gourav Rakshit, Chief Operating Officer (COO), Shaadi.com
said “As the leader in social media space, we are thrilled to reach this
milestone, whilst continuing to maintain high levels of engagement with our
global audience. Our Facebook page celebrates all that is special in life, love
and marriage and also allows us to directly engage with well-wishers &
prospective marriage seekers.”

Shaadi.com has recently launched social game ‘Angry Brides’
in January 2012 which effectively helped generate awareness on the evils of
dowry. Through its Anti-dowry campaign, Shaadi.com received overwhelming support
from over 600,000 people and leading media in over 35 countries.

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