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SelectYourBroker.com appoints NetworkPlay as its exclusive ad-sales partner

Religare Info Service and digital brand ad network NetworkPlay.in have signed a deal under which NetworkPlay will exclusively sell online inventory of Religare’s new web initiative, SelectYourBroker.com and offer advertisement solutions for brokers, sub-brokers, research houses and financial institutes across India.

Religare Info Service and digital brand ad network NetworkPlay.in have signed a deal under which NetworkPlay will exclusively sell online inventory of Religare’s new web initiative, SelectYourBroker.com and offer advertisement solutions for brokers, sub-brokers, research houses and financial institutes across India.

SelectYourBroker.com allows investors to rate, review and discuss stock brokers in India and help others in the decision-making process of choosing a stock broker. The website also enables brokers and sub-brokers to showcase their services and offerings on a neutral platform. According to Religare, SelectYourBroker.com has already listed over 1000 brokers and 30,000 sub-brokers, associated with SEBI (Securities and Exchange Board of India), operating across multiple exchanges.

Ashish Vijh, president, Religare Info Service, has said, “SelectYourBroker.com is a first of its kind service aiming to empower the broker, sub-brokers as well as the investor community, bringing them together onto a common neutral platform. NetworkPlay with its pan-India reach and strong understanding of the internet and financial services domains becomes a natural partner for this new web service.”

Rajesh Nair, vice president, distribution and sales strategy, NetworkPlay.in, has said, “This partnership only reinforces our vision for the ecosystem and with this offering we have entered the listing business with a very different route that will enable brokers to reach their right consumer audience thus by enabling advertising opportunities in a social format for brands to reach when the consumer is most receptive.”

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