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Rediff launches data journalism initiative on Gujarat Elections 2012

Rediff has launched a data journalism platform called Rediff
Sentimeter
. The platform has been opened with an interactive map-based tool
that predicts who could win the Gujarat assembly election 2012.

Rediff has launched a data journalism platform called Rediff
Sentimeter
. The platform has been opened with an interactive map-based tool
that predicts who could win the Gujarat assembly election 2012.

According to the company, the Rediff Sentimeter is based on
the performance of each constituency in previous assembly elections in Gujarat
and gives readers the overall forecast, as well as down to each constituency as
readers click on it. It is also optimised for mobile platforms. The Rediff
Sentimeter also factors in the delimitation of constituencies and also takes
into account the impact Keshubhai Patel’s Gujarat Parivartan Party will have on
the Bharatiya Janata Party’s fortunes.

Rediff Sentimeter reveals that the election
result is not a certainty for any party. While Chief Minister Narendra Modi and
the BJP remain the frontrunners, undecided voters in many constituencies could
tilt the balance.

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