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Quikr plans to invest Rs 250 crore in home services market

  • Mobile and online classifieds company Quikr
    is likely to invest Rs 250 crore in the home services market, as it looks to
    emerge the largest player in the space, the
    Economic
    Times
    reported.
  • The company plans to spend this money on product development — this
    will include technology and in-house supply — as well as marketing and for strategic

    • Mobile and online classifieds company Quikr
      is likely to invest Rs 250 crore in the home services market, as it looks to
      emerge the largest player in the space, the
      Economic
      Times
      reported.
    • The company plans to spend this money on product development — this
      will include technology and in-house supply — as well as marketing and for strategic
      investments in startups, the report said.
    •  
    • “We have grown this business organically till now as we already
      have a lot of transacting users, so we don’t need to spend as much on customer
      acquisition,” said PD Sundar, who was roped in last year to lead the
      services vertical, QuikrServices.
    •  
    • According to him, a customer renting a house through Quikr can book
      cleaning or repair services on the
    • platform itself, as it builds synergies with other verticals like
      QuikrHomes.
    •  
    • Quikr raised $300 million over the past two years and counts Tiger
      Global, Matrix Partners, Warburg Pincus and Kinnevik as major shareholders. It
      competes with players like Amazon-backed Housejoy, UrbanClap and Sulekha in
      this space.
    •  
    • Quikr plans to take a dual strategy, where for some services it will
      work directly with providers, while for some, it will work with startups.
    •  
    • “In some cases, we are building in-house capacity where we want
      to control quality and make sure we have tied up with right service providers,
      especially in areas where there is a frequent use case,” said Sundar,
      adding that it will invest in training and verification in categories like
      plumbers, electricians and
    • house cleaners. 

     

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