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Quikr launches QuikrJobs, targeted at low salary brackets

  • Online listings website for used goods,
    Quikr Technologies, has launched QuikrJobs to cater to blue-collar and
    entry-level, white-collar job seekers in a bid to take on players such as
    Babajobs and Aasaanjobs.
  •  
  • The company claims to have more than 2.5
    • Online listings website for used goods,
      Quikr Technologies, has launched QuikrJobs to cater to blue-collar and
      entry-level, white-collar job seekers in a bid to take on players such as
      Babajobs and Aasaanjobs.
    •  
    • The company claims to have more than 2.5
      million active candidate profiles, and 1.6 million jobs listed on its platform.
    •  
    • The launch is in line with Quikr’s push
      towards five key business segments —automobiles, real estate, jobs, services
      and customer-to-customer sales — to explore new sources of revenue, and fend-off
      competition from other venture capital-backed businesses that have emerged in
      each of these categories. These five categories account for about 90% of the
      10-million listings on the platform.
    •  
    • QuikrJobs follows the launch of QuikrCars
      and QuikrHomes.
    •  
    • “Historically, those in low salary
      brackets have not been targeted by the digital industry, but increase in
      Internet penetration across India is an opportunity to change this
      equation,” said co-founder and chief executive Pranay Chulet.
    •  
    • “In today’s age of hyperlocalization,
      the e-commerce industry has also created a big push for blue-collar recruitment,
      and QuikrJobs has become an immediate natural solution for their unique
      needs,” he said.
    •  
    • To become a full-fledged marketplace for
      used goods, Quikr has also started facilitating payments and logistics services
      at no cost to both sellers and buyers.
    •  
    • This specialization is a step towards
      driving revenue for the company, which was valued at almost $1 billion during
      its last funding round in April. Quikr has, since its inception in 2008, raised
      about $346 million from investors such as Investment AB Kinnevik, Tiger Global
      Management, Steadview Capital Management and Matrix Partners India, among
      others.
    •  
    • The company has revenues flowing in
      through third-party advertisements, lead generation for car dealers and real
      estate brokers and paid listings by sellers, which “propels them to top
      search results” on the platform. 

     

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