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PriceBaba raises seed investment; plans scaling

Price comparison service, PriceBaba.com has raised undisclosed
amount of seed investment from a group of five investors. Led by by Pune based angel investor and
entrepreneur Karamveer Singh, other investors include Dinesh Tejwani of Fast
Fact Computer Systems (acquired by Thomson Reuters), Aditya Mishra (Founder and CEO, SwitchMe.in), Ashutosh Rathi (Basil Partners) and Ranjeet Walunj

Price comparison service, PriceBaba.com has raised undisclosed
amount of seed investment from a group of five investors. Led by by Pune based angel investor and
entrepreneur Karamveer Singh, other investors include Dinesh Tejwani of Fast
Fact Computer Systems (acquired by Thomson Reuters), Aditya Mishra (Founder and CEO, SwitchMe.in), Ashutosh Rathi (Basil Partners) and Ranjeet Walunj
(Technology Chief, TSS Service Solutions). Launched in May 2012, PriceBaba
helps offline shoppers search prices in their vicinity.

“I am a strong believer of ‘research online & buy
offline’ model in India. PriceBaba is right into it. I’m excited to be a part
of it,” said Karamveer Singh. “Ankur and team has come up with a unique idea of
connecting mobile phone buyers with mobile shops, thereby ensuring lowest price
for the consumer and more business for the seller. I am delighted to be part of
PriceBaba” said Dinesh Tejwani.

“We love the fact that all our investors are entrepreneurs
and the support we receive in every aspect of our business is invaluable. We
intend to use the funds for strengthening the team and further developing the
product,” said Annkur P Agarwal, co-founder and C2C, PriceBaba.

The service currently is available in Mumbai, Pune and Delhi
NCR with over 350 verified mobile phone retailers live on the platform. Each of
these 350 stores have gone through a two step evaluation process including a
personal visit by a verification team, claims the company. The service aims to
reach 10 cities in 2013.

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