Digital agency Percept Knorigin has named Daman Soni as vice president, global sales and GTM with effect from March 14, 2011. Daman Soni will be based out of the Gurgaon and will lead sales and marketing efforts for telecom, VAS and digital marketing services of the company. Prior to joining Percept Knorigin, Daman Soni headed ConceptGears, a company providing services to the k12 education sector in India, where he was responsible for corporate strategy, business development, alliances, sales and operations.
Speaking on the appointment, Viraj Malik, chief executive officer and MD, Percept Knorigin said, “I am happy to handover these responsibilities to Daman Soni and have no doubts that he and the team will take Percept Knorigin ahead. His experience across International markets and knowledge of the telecom sector will be extremely valuable for us to scale up our operations going forward.”
Commenting on his appointment, Daman Soni, said, “Percept Knorigin has immense potential and I am very excited to be a part of the team to take it to the next level. With a sizeable population in India accessing internet for the first time via mobile, the opportunities in delivering and monetising content to the consumers are enormous. Percept Knorigin is rightly placed to work closely with telecom operators and engage consumers with the latest and relevant content, applications and entertainment on mobile and broadband.”