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Paytm expands platform, to include hotel bookings

  • Digital payments company Paytm has expanded its platform to allow
    customers to make hotel bookings, and expects revenue of Rs 500 crore from the
    service over the next six months.
  •  
  • The Alibaba-backed company has partnered with players like Goibibo,
    • Digital payments company Paytm has expanded its platform to allow
      customers to make hotel bookings, and expects revenue of Rs 500 crore from the
      service over the next six months.
    •  
    • The Alibaba-backed company has partnered with players like Goibibo,
      Ezeego1 and TSI-Yatra for the new service.
    •  
    • “Travel has emerged as a very important category for us as the
      penetration of online booking is still very low in this vertical. The
      opportunity for the hotels category is immense, especially because the
      transaction penetration is still low in Tier II and III cities as far as travel
      concerned,” Paytm founder and CEO Vijay Shekhar Sharma told the
      Press Trust of India.
    •  
    • With the launch of this segment, Paytm will drive usage from these
      areas, causing a huge disruption in the travel space, he said.
    •  
    • “We expect this segment to contribute Rs 500 crore to the
      revenue over the next six months,” he said. Currently, the e-commerce
      platform also allows users to book bus tickets.
    •  
    • “In the first phase, we have partnered online travel portals
      like Goibibo, Ezeego1, TSI Yatra, Via for domestic hotel booking,” said
      Sharma. In phase 2, the plan is to offer international hotels by tying up with
      leading platforms like Expedia and Booking.com, he added.
    •  
    • In the first phase, Paytm will offer an inventory of about 20,000
      hotels to users and the number is expected to go up to 35,000 in a short time
      after launch.

     

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