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PaulWriter.com launched as an online community for B2B marketers

Paul Writer, a venture founded in January 2010 by Jessie Paul, former CMO of Wipro’s IT business and the author of No Money Marketing, has launched PaulWriter.com, an online community dedicated to B2B (business-to-business) marketers. The website aims to provide the B2B marketing community a platform to access high-quality content, discussion and research in a single location.

Paul Writer, a venture founded in January 2010 by Jessie Paul, former CMO of Wipro’s IT business and the author of No Money Marketing, has launched PaulWriter.com, an online community dedicated to B2B (business-to-business) marketers. The website aims to provide the B2B marketing community a platform to access high-quality content, discussion and research in a single location.

“At the broader level, by involving marketing service providers, showcasing relevant technologies, and providing advisory and educational services, we hope to create a vibrant eco-system that enriches India’s B2B marketing infrastructure, and leads to the creation of more global brands,” Jessie Paul, founder and CEO, Paul Writer, has said.

“India has a tremendous need to nurture and develop its marketing talent particularly in booming categories like B2B where demand already outstrips supply. PaulWriter.com has the potential to play a valuable role in developing and nurturing talent, as well as providing a peer learning platform for senior marketing professionals,” Sumit Virmani, head marketing – products and platforms, Infosys Technologies, has added.

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