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Outlook Money launches digital only edition on completing 13 years of operations

Outlook Money, a personal finance magazine from the Outlook
Group has completed 13 years of operations and has launched its digital only
edition to broaden its reach outside India. The digital edition has been
developed by Mediology Software.

Outlook Money, a personal finance magazine from the Outlook
Group has completed 13 years of operations and has launched its digital only
edition to broaden its reach outside India. The digital edition has been
developed by Mediology Software.

Explaining about the digital only edition, Indranil Roy, president,
Outlook Group, said, “The website is an extension of the magazine. The content
on the website will be live on the day the print issue is out at the stands. We
have additional features in the website like OLM Helpdesk, Financial Inclusion,
Blogs, Calculators and the OLM Digital Edition and some more will follow soon. The
weekly Digital edition will capture the happenings of the week in the personal
finance space with a focus on stocks and will also publish stories targeted at
NRI readers. The stories in the digital edition will be unique to that of the
magazine.”

The company has also created a segment called personal
finance.  “It gives us a tremendous sense
of achievement and a huge responsibility to guide our readers with information
that’s true and meaningful in their decision making process. India is very
young in the financial segment and it has huge potential ahead,” added Roy.

Manish Dhingra, co-founder and director of
Mediology Software says, “We are very excited to have pioneered this concept,
with the Outlook Group. Digital only editions of magazines are certainly the
future, since they allow relevant content to be updated much faster. Moreover
it enables interactivity, 360 degree communication with the consumers and
statistical approach to the content development grid.”

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