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Octane Marketing enables marketers to send multi-channel messages from a single platform

Delhi-based Octane Marketing has introduced ‘Power of One’, an integrated mobile marketing service that will enable marketing managers to seamlessly send multi-channel — email, SMS and social media messaging — campaigns from a single platform thereby saving costs and time.

Delhi-based Octane Marketing has introduced ‘Power of One’, an integrated mobile marketing service that will enable marketing managers to seamlessly send multi-channel — email, SMS and social media messaging — campaigns from a single platform thereby saving costs and time.

Samarth Saxena, co-founder and CTO, Octane Marketing, has said, “Nowadays marketers are launching multiple digital campaigns without getting the synergy of different platforms. With our multi-channel integrated campaign architecture in ‘Power of One’, marketers will experience a noticeable positive change in their returns on investment.”

“We have seen brands in India gain value and build reputation through opt-in marketing or permission marketing with our email marketing solutions. Through the ‘Power of One’, we bring the same approach towards SMS campaigns and this will also contribute positively towards reducing spam and inbox clutter for the mobile users,” Samarth Saxena has added.

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