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NetAmbit acquires personal finance portal RupeeTalk.com

Noida-based financial services distribution company NetAmbit has acquired personal finance portal RupeeTalk.com. With RupeeTalk’s acquisition, NetAmbit plans to start internet enabled model for fulfilment of leads and build a financial services supermarket straddling both brick and mortar and online models.

Noida-based financial services distribution company NetAmbit has acquired personal finance portal RupeeTalk.com. With RupeeTalk’s acquisition, NetAmbit plans to start internet enabled model for fulfilment of leads and build a financial services supermarket straddling both brick and mortar and online models.

Girish Batra, CMD, NetAmbit, has said, “We are delighted with the acquisition of RupeeTalk.com; this acquisition will help NetAmbit in building an internet enabled model of sales and help to establish a footprint in the growing internet space by providing customers with an unbiased and dispassionate advice on financial products.”

“We are excited to combine our online comparison services and assets with NetAmbit. There is a synergy in our business and by joining NetAmbit we see a further growth of RupeeTalk.com in the market,” Satkam Divya, CEO, RupeeTalk.com, has added. “Together we would develop new strategies to further enhance the product and provide value add to the customers.”

NetAmbit employees over 4,000 people across 140 locations in India. According to NetAmbit, the company has strong distribution channels retailing a range of products like loans (home, personal and loan against property), mutual funds, insurance (life, auto, health) and corporate fixed deposits. NetAmbit has support of investors like Bessemer Venture Partners (BVP) and Helion Venture Partners.

RupeeTalk.com serves as a bridge between customers and providers of personal finance products in India. According to the company, RupeeTalk has a customer base of 8 lakh and gets 10 lakh page views from 1.5 lakh visitors per month. Following its acquisition, RupeeTalk aims to take this to 2 million visitors and 30 million page views in two years and is looking for revenue of Rs 50 crore in the next three years.

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