Top News

LastMinuteInventory.com transacts media worth Rs 10 crore in Sep 2009

Dentsu India’s online media inventory trading portal LastMinuteInventory.com claims to have transacted media worth Rs 10 crore in September 2009. The website facilitates auction of unsold ad inventory across media, including TV spots, print space and outdoor sites.

Dentsu India’s online media inventory trading portal LastMinuteInventory.com claims to have transacted media worth Rs 10 crore in September 2009. The website facilitates auction of unsold ad inventory across media, including TV spots, print space and outdoor sites.

“The quantum of transactions is not humongous, but it is large enough to signal mass acceptance of the concept and the portal,” Sandeep Goyal, chairman, Last Minute Media, the company which owns LastMinuteInventory.com, has said. [Source: exchange4media]

Show More

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Close