Indian ecommerce industry is hot. Or at least that is what the investors feel. According to a research by Juxt, one of the leading market research firms in India, and owner of popular syndicated studies like IndiaOnline and IndiaMobile, non-travel ecommerce start-ups have collectively raised a total of $550 million funding in the last two years (between June 2010 to May 2012). While some companies had received some funding prior to that, the floodgates
General Motors, which reportedly spends close to $40 million on Facebook, had recently said that it will stop advertising on Facebook, saying that Facebook's ads had little impact on consumers. The decision by GM marks the first highly visible crack in Facebook's strategy and underscores doubts about whether advertising on Facebook works better than traditional media.
Captcha stands for “Completely Automated Public Turing test to tell Computers and Humans Apart.” It probably takes a sixth of a minute for a user to decipher a captcha and prove that they are not spam bots. Every day over 280 million captchas waste more than 800,000 hours of human attention.
Captchas are implemented to protect users from robot spam, but as computers get smarter, they become difficult for even the most humans among us. Often they are nearly impossible to discern, to the point where deciphering the words just becomes impossible.
The Indian market's initial reaction to the budget for 2012-13 has not been positive as the big picture in terms of policy reform action from the budget has been missing. India Digital Review compiles a list of reactions from the Indian digital industry on the budget 2012.
Dinesh Agarwal, Founder & CEO, IndiaMart.com:
"We welcome the Union Budget 2012-13 presented by the Hon’ble Finance Minister.
Taggle had shut down due to competitive price-wars, FlipKart acquired LetsBuy, and now we see reports that Exclusively.in is also up for sale. Yes, 6 months back, these were some of the big names around which the Great Indian Ecommerce Story revolved. So what all went wrong in six months?
The past year has been an eventful year for the digital media industry in India and this new year, we are on with new things. To take a look back at 2011 and have some expectations for 2012, India Digital Review spoke to experts of the digital industry to understand, in their view, how the past year has been and what lies in the present year.
How 2011 was?
As we enter the last week of 2011, we take a look back at some of our most popular content pieces that you preferred reading the most. We present top 5 content pieces from each of our content categories, which attracted highest number of page views in 2011, according to Google Analytics data for AlooTechie.
Top Five News Stories:
For most part of its existence, the internet has been a free medium – arguably the only free medium on such a scale. Today when the entire nation is battling the Indian Government’s decision to ask internet companies to pre-screen user content before it gets uploaded, we take a look back at some of the recent happenings where our overlords have, in some way or the other, tried to enforce regulations on this free form of media.
The Indian Government’s ‘Background Material of Cabinet Decision on Foreign Direct Investment (FDI) in Retail’, makes no mention of ecommerce sector in the country. However, India’s Commerce, Industry and Textiles minister Anand Sharma had said that the government will look into the online retail business.
AlooTechie spoke to some of the largest ecommerce players in India to get a sense of whether the new norms, if applied to ecommerce, would have an impact on their businesses.
Following IRDA’s draconian guidelines for websites aggregating information on insurance products of various companies and enabling comparison before buying, AlooTechie spoke to a few players in the business to understand their take on the same. Websites like PolicyBazaar, EasyPolicy, ApnaPaisa etc fall in this category.