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InMobi appoints Shrikant Latkar as VP of Global Marketing

Bangalore-based mobile advertising network InMobi
has appointed Shrikant Latkar as Vice President, Global Marketing. Shrikant
joins InMobi from Aricent Group, a global innovation and technology services
company, where he was responsible for marketing all products and solutions for
the three strategic business units: Product Engineering Services, Carrier
Services and Solutions, and frog. Shrikant will be based at the InMobi San
Francisco office in the USA. InMobi has recently expanded its office footprint

Bangalore-based mobile advertising network InMobi
has appointed Shrikant Latkar as Vice President, Global Marketing. Shrikant
joins InMobi from Aricent Group, a global innovation and technology services
company, where he was responsible for marketing all products and solutions for
the three strategic business units: Product Engineering Services, Carrier
Services and Solutions, and frog. Shrikant will be based at the InMobi San
Francisco office in the USA. InMobi has recently expanded its office footprint
in Australia, Asia, Europe and the Middle East.

In his role, Shrikant will lead all aspects
of marketing for InMobi, aligning the marketing strategy and brand positioning
to embrace a new growth phase in the rapidly evolving mobile advertising
industry. Shrikant brings to InMobi over 18 years of experience in the
technology industry, harnessing a wealth of knowledge, gained from global
leadership roles in marketing, product management and engineering at Juniper
Networks, Avaya and Lucent Technologies.

Speaking on his appointment, Shrikant
Latkar said, “InMobi has enjoyed rapid growth and has helped to shape the
success of the mobile advertising industry as it stands today. Its ability to
offer enormous global reach, combined with a unique rich media platform –
Sprout, for building and delivering HTML5 rich media ads to mobile devices
gives it a significant advantage over the competition. I look forward to
leading InMobi’s marketing during such an exciting time in the industry.”

Naveen Tewari, Founder and CEO, InMobi, said,
“Shrikant joins InMobi as we continue to expand globally and offer the latest
innovation to customers. We are very focused on creating global synergies
across our products and solutions, and Shrikant’s appointment is central in
helping us to achieve this. With his vast experience in successfully bringing
products to market and effectively communicating them, Shrikant is the ideal
person to help us achieve our goals and create a cohesive offering on a global
scale.”

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