Top News

Ibibo partners with MTV India to launch reality TV show iSuperstar

Social networking site Ibibo.com has partnered with MTV India to launch iSuperstar, a dance-based reality TV show that would offer Ibibo users an opportunity to star in a Bollywood music video as their favourite actor or actress. The show will be telecast on MTV.

Social networking site Ibibo.com has partnered with MTV India to launch iSuperstar, a dance-based reality TV show that would offer Ibibo users an opportunity to star in a Bollywood music video as their favourite actor or actress. The show will be telecast on MTV.

Ashish Kashyap, CEO, ibibo.com, hopes iSuperstar would start off a chain reaction where ibibo users would write about which Bollywood star they would like to dance like, and then their friends do the same, and it spreads. “Eventually some people will be shortlisted, and will be called for a below-the-line audition,” Ashish Kashyap has told ContentSutra. According to Kashyap, 18 ibibo users will be selected for the reality show.

Show More

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Close