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Hungama appoints Sunny Virmani as Vice President, International Mobile Business

Hungama Mobile, a part of Hungama Digital Media Entertainment, has appointed Sunny Virmani as vice president of the international mobile business. Prior to joining Hungama Mobile, Virmani was president, VCXel Entertainment. In his new role, Sunny Virmani will be responsible for leading Hungama’s global growth and operations in the mobile space.

Hungama Mobile, a part of Hungama Digital Media Entertainment, has appointed Sunny Virmani as vice president of the international mobile business. Prior to joining Hungama Mobile, Virmani was president, VCXel Entertainment. In his new role, Sunny Virmani will be responsible for leading Hungama’s global growth and operations in the mobile space.

“As Hungama Mobile moves into a new phase of growth, we are pleased to have a professional of Sunny’s calibre join the team,” Albert Almeida, chief operating officer, Hungama Mobile, has said. “Sunny has over 13 years of experience in film making, entertainment, marketing, consulting and technology, having worked with many prestigious and boutique companies in the USA and in India, and has proven his ability to drive change, build successful teams and assist growth.”

With Sunny Virmani’s appointment, Hungama significantly strengthens its management team, with a renewed focus on the Middle East region and the United Kingdom. The international mobile business is key for Hungama, a leading aggregator, developer, publisher and distributor of Bollywood and South Asian digital entertainment content in the world, having worldwide exclusive rights to over half a million music and video titles. The company claims to power nearly 50 per cent to 75 per cent of all mobile entertainment content in India.

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