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Harmeet Singh Arora joins NetworkPlay as VP, Network Sales

Vertical multi-genre brand ad network NetworkPlay.in has appointed Harmeet Singh Arora as vice president, network sales. Prior to joining NetworkPlay, Arora was head, media sales at Webaroo Technology.

Vertical multi-genre brand ad network NetworkPlay.in has appointed Harmeet Singh Arora as vice president, network sales. Prior to joining NetworkPlay, Arora was head, media sales at Webaroo Technology.

Harmeet Singh Arora has also worked at mKhoj, Zapak and Rediff.com. In his new role, Arora will be responsible for driving advertising sales nationally for all initiatives of NetworkPlay including web, mobile and DTH, excluding LinkedIn.

NetworkPlay, which has an exclusive sales deal with professional networking site LinkedIn, has separated LinkedIn’s sales from the rest of its offerings. Sunil Punjabi, co-founder and VP, sales, NetworkPlay, has been assigned the responsibility of driving ad sales for LinkedIn business across India.

Rammohan Sundaram, founder and CEO, NetworkPlay.in, has said, “Our next level of growth is going to be from a lot of power products that we are adding in web, mobile and DTH and for me it was clear that these products needed focused approach and hence the segregation of business.”

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