Gozoop, the integrated communication agency based in Mumbai has won the digital mandate for HRX by Hrithik Roshan. Gozoop`s mandate includes managing HRX digital assets such as Facebook, Twitter, and Instagram to strengthen consumer loyalty and acquire new relationships with the brand. One of the key agenda will also be to drive awareness about the stories behind the brand’s collections.
Ahmed Aftab Naqvi, CEO & Co-Founder, Gozoop, said, “We are delighted to partner with a brand that values a digital first approach to connect with its audiences in today’s times. We look forward to leveraging our experiences and insights to help brand HRX win in this new world.”
Afsar Zaidi, CEO, HRX, said, “We are looking forward to working with Gozoop as our new digital partners. We wanted to associate with someone who has hands-on digital marketing space understanding, profound comprehensions into social trends, and most importantly a team of like-minded individuals who will help effectively channelize the digital narrative.”