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Govt makes MRP must for products on e-commerce from Jan 1

E-commerce companies have been asked to display maximum retail price (MRP) and other details such as expiry date, manufacturer’s details of products mandatorily from January 1, 2018

E-commerce companies have been asked to display maximum retail price (MRP) and other details such as expiry date, manufacturer’s details of products mandatorily from January 1, 2018. Failing to this may invite financial penalties and even jail term for them.

The all details are mandatory even if the products are being sold at a discounted price.

The Legal Metrology (Packaged Commodities) Rules, 2011 provide that commodities in packaged form can not be sold at a price higher than MRP.

Central Government has issued advisories to the state governments for taking necessary actions against the violators for selling pre-packaged commodities at the price higher than MRP from time to time.

“If ecommerce companies do not comply with the new rules, they will be penalised under Section 36 of the Legal Metrology Act,” a senior official of the department of consumer affairs was quoted as saying.

The government has made provision of penalty of Rs 25,000 for the first offence,Rs 50,000 for the second, and Rs 1 lakh for the third time.

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