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FindMyMatch.in launched as an online access to matrimonial ads published in newspapers

Kolkata-based ReleaseMyAd.com, a newspaper advertisement
booking service, has launched FindMyMatch.in as an online matrimonial service
that allows users to search potential matches from over one lakh matrimonial
ads originally published in leading newspapers across India.

Kolkata-based ReleaseMyAd.com, a newspaper advertisement
booking service, has launched FindMyMatch.in as an online matrimonial service
that allows users to search potential matches from over one lakh matrimonial
ads originally published in leading newspapers across India.

The website uses the content of matrimonial ads published
offline in newspapers and makes it accessible via its website and SMS.  The company, with this service, aspires to
transform the current newspaper classifieds industry to come to pace with all
other online classifieds solutions.

“Previously, India has borne witness to either pure offline
solutions such as matchmakers and newspaper matrimonials or pure online
solutions such as matrimony or dating websites. 
For such solutions to work, both sets of parents need to be together on
the same medium, namely either offline or online. By connecting the offline
world with the internet and SMS, FindMyMatch is the first true cross platform solution,”
Sharad Lunia, business head, FindMyMatch has said.

According to the company, since all ads on FindMyMatch are paid for,
they represent parents/individuals looking for serious alliances. FindMyMatch plans to
use a verification process to whet all profiles so as to discourage
fake/non-serious profiles, and to ensure that it remains a purely matrimonial
website and is not used for dating, networking or marketing.

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