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Facebook experimenting with multiple news feeds on mobile

  • Facebook is testing
    multiple, topic-based feeds on its mobile app in place of one main News Feed, the
    Indo-Asian News Service reported,
    citing a media report.
  •  
  • “People have
    told us they’d like new options to see and have conversations about more

    • Facebook is testing
      multiple, topic-based feeds on its mobile app in place of one main News Feed, the
      Indo-Asian News Service reported,
      citing a media report.
    •  
    • “People have
      told us they’d like new options to see and have conversations about more
      stories on Facebook around specific topics they’re interested in,” the
      Verge quoted a Facebook spokesperson as
      saying.
    •  
    • “So we are
      testing feeds for people to view different stories from people and pages based
      on topic areas,” he said.
    •  
    • The new mobile design
      borrows heavily from the way Facebook’s Paper app works, with the app
      automatically sorting posts from the people and pages you follow into different
      sections or feeds.
    •  
    • While the traditional
      “News Feed” remains, it is supplemented with secondary feeds like
      “Style”, “Travel”, and “Headlines”.
    •  
    • In addition to the
      new feeds, Facebook is also testing wider rollout of the
      “Marketplace” feature that it’s been working on for a few months now.
      Known simply as “Shopping”, this feature was tested as far back as
      October of this year, but was buried behind the main section of the app.
    •  
    • However, only a small
      number of users in the US
      will be able to see the new Marketplace.
    •  
    • “The experience
      will continue to evolve as we learn more about what’s useful for people and
      effective for businesses,” the Facebook spokesperson said. “We’re
      still in the early stages of testing and will continue to update the experience
      as we learn more about what works best,” the spokesperson added.

     

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