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ESPNFC.com launched to bring together ESPN’s football properties under one roof

ESPN, Inc has launched ESPNFC.com and according to the company,
the new offering will bring together all of ESPN’s football properties and
house them under one universally recognized name. ESPNFC launches initially
online and mobile and in time will span football content on TV, radio and
print. In India, ESPNFC will not cover TV, radio or print.

ESPN, Inc has launched ESPNFC.com and according to the company,
the new offering will bring together all of ESPN’s football properties and
house them under one universally recognized name. ESPNFC launches initially
online and mobile and in time will span football content on TV, radio and
print. In India, ESPNFC will not cover TV, radio or print.

ESPNFC will also provide customizable digital opportunities
for marketers who can work with ESPN to reach sports fans on both a global and
regional scale using ESPN’s worldwide sales teams. Beginning this week, fans
can experience a preview of ESPNFC with branded content online and on mobile
platforms specific to the EURO 2012 tournament in Poland and Ukraine.  Later this year online and on mobile – around
the start of new football seasons around the world – ESPNFC will expand to
encompass all major leagues and competitions worldwide.

ESPNFC will also be integrated into ESPNDeportes.com, which
serves the Spanish-speaking community in the US, and across football content on
many of ESPN’s global TV, radio and print platforms.  The company will also rename its signature
global multi-platform football debate and discussion show to ESPNFC PressPass
(from ESPNsoccernet PressPass), reflecting the new brand.

John Skipper, President, ESPN, Inc. and
Co-Chairman, Disney Media Networks, said: “ESPN is solidifying its dedication
to football year-round with the launch of ESPNFC.  It represents one of ESPN’s most significant
global commitments to the sport and leverages the core strength of what ESPN
does well – serve sports fans.  In short,
ESPNFC is the definitive source for football coverage worldwide.”

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