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Digitas India appoints former ESPN STAR Sports Marketing Head Nirmal Dayani as COO

Digital marketing agency Digitas India has
appointed Nirmal Dayani as its Chief Operating Officer. Dayani will report to
Kanika Mathur, President – Digitas India. Prior to this, he was Head of
Marketing at ESPN STAR Sports, where he was involved in the launch of channels
such as STAR Cricket, ESPN HD and STAR Cricket HD.

Digital marketing agency Digitas India has
appointed Nirmal Dayani as its Chief Operating Officer. Dayani will report to
Kanika Mathur, President – Digitas India. Prior to this, he was Head of
Marketing at ESPN STAR Sports, where he was involved in the launch of channels
such as STAR Cricket, ESPN HD and STAR Cricket HD.

Dayani brings over 21 years of work
experience in the field of advertising and marketing  and has worked in companies such as McCann
Erickson, JWT and ESPN Star Sports.

Nirmal Dayani, said, “This is an amazing
opportunity and I am incredibly excited to be a part of the Digitas India team.
In this new digital era we have a great opportunity to integrate our offerings
and adding value to our customers/clients portfolios. I am looking forward to
working closely with our clients and together developing their digital roadmaps
and taking them to the next level in their growth curve.”

Kanika Mathur added, “We are looking forward to
Nirmal leading Digitas India. We believe that with his experience and skills he
will play a key role in nurturing client relationships, and driving growth.”

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