Affiliate Marketing has helped leverage the brands digitally and has added value to their online presence – Sahil Chopra, iCubesWire

The concept of revenue sharing—paying commission for referred business—predates affiliate marketing and the Internet. The translation of the revenue share principles to mainstream e-commerce happened…

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Mobile ad spend in India is slated to increase by 85% this year – Rohit Dadwal

The MMA is the world’s leading global non-profit trade association comprised of more than 800 member companies, from nearly fifty…

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Matrimony.com was launched with only 10 USD in my pocket, bootstrapped for 6 years – Murugavel Janakiraman

Matrimony.com, whose flagship brand is BharatMatrimony, which was launched amidst the dotcom bubble of 2000 is now amongst the most…

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Mobile has become the first choice of media for most of the advertisers – Amit Duggal

Amit Duggal is a proficient and award winning digital marketer with over 15 years of experience across global organisations, having…

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Mobile, Video and Vernacular are going to grow 5x in next 2-3 years: Sandeep Amar

Sandeep Amar is the Chief Executive Officer at India.com Web Portal Private Limited, where he is responsible for managing the…

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Want Indians to be hooked to HOOQ

Video-On-Demand could be the next big thing to satiate the entertainment quotient of India’s increasingly digital-savvy youth. What is driving…

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“In the next 2 years, we want to be the largest home and furniture brand in India”

Urban Ladder, one of India’s leading online home decor players, is betting big onthe furniture e-commerce market in India, which…

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“Personalization most important pillar of mobile user experience”

Mobile phones are fast becoming the dominant medium for online marketplaces in India, which can present an unprecedented opportunity for…

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“The in-app advertising market is flourishing in India”

Mobile advertising has been one of the fastest growing among new industries since its inception, and India, though at a…

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‘Over 70% of our traffic comes through mobile phones’

In India's ever-evolving e-commerce space, competition is cut-throat. Key players such as Amazon, Flipkart and Snapdeal vie for every iota…

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