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Arnab Mitra joins Starcom MediaVest India as National Director, Digital

Arnab Mitra, who had resigned from the post of regional director, India and
South Asia, Media Contacts in March 2011, has joined Starcom MediaVest Group
(SMG) India as National Director for Digital. Mitra took charge on June 29,
2011, and will be reporting to Mallikarjunadas CR, CEO, Starcom MediaVest Group
India.

Commenting on Mitra’s appointment, Mallikarjunadas said, “We
were looking for someone with robust experience to head our Digital business.
In Arnab we have found the right person who will drive our digital offering and
lead the digital teams across the company. His international experience in one
of the most evolved digital markets is going to be of great benefit to clients
and teams within.”

On his new venture, Mitra said, “I’m excited
about leading the Digital offering at Starcom MediaVest Group. This is a
company which is way ahead of its times in its philosophy and focused in a huge
way on digital and innovation. I’m looking forward to contributing to its
growth and success as it writes a new chapter in its history.”

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