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AOL launches Indian version of its men’s lifestyle site Asylum.com

AOL has launched Asylum.in, the Indian version of its men’s lifestyle site Asylum.com. The website was first launched in US in December 2007. “Based on the successful launch of Asylum in US, we are actively growing this brand internationally,” Jared Willig, managing director, Asylum, has said.

AOL has launched Asylum.in, the Indian version of its men’s lifestyle site Asylum.com. The website was first launched in US in December 2007. “Based on the successful launch of Asylum in US, we are actively growing this brand internationally,” Jared Willig, managing director, Asylum, has said.

P G Ponnapa, VP and GM, AOL India, has said, “AOL is the first to launch a website exclusively for the Indian man. Asylum’s unique editorial voice, which provides an irreverent look on topics which are the buzzword of the young and trendy adult, will make it a must-have experience for internet users in India.” [Source: exchange4media]

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