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ActiveMedia launches mobile marketing campaign service ActiveFront

ActiveMedia Technology has launched ActiveFront, a mobile marketing campaign service that brings the power of WAP and SMS together to deliver fully integrated mobile marketing campaigns.

According to the company, ActiveFront services include campaign conceptualisation, design, building, hosting, content management, and auxiliary services such as SMS/WAP push, plus campaign management and promotion.

ActiveMedia Technology has launched ActiveFront, a mobile marketing campaign service that brings the power of WAP and SMS together to deliver fully integrated mobile marketing campaigns.

According to the company, ActiveFront services include campaign conceptualisation, design, building, hosting, content management, and auxiliary services such as SMS/WAP push, plus campaign management and promotion.

“ActiveFront is a part of our ongoing commitment in 2008 to offer marketers a complete portfolio of mobile marketing and advertising services,” Raj Singh, managing director, ActiveMedia Technology, has said. “We are sure that this suite would be of great benefit to brands and agencies looking to tap the mobile medium.” [Source: exchange4media]

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