Top News

39% of Indian internet users go online for health information: Survey

A survey by Max Bupa reveals that 39 per cent of Indian internet users go online for health information. According to Max Bupa, the high cost of face-to-face consultations with medical professionals may be one reason for this, with the internet seen as a cheaper alternative.

A survey by Max Bupa reveals that 39 per cent of Indian internet users go online for health information. According to Max Bupa, the high cost of face-to-face consultations with medical professionals may be one reason for this, with the internet seen as a cheaper alternative.

Shefali Chhachhi, director, marketing, Max Bupa Health Insurance, has said, “There is a plethora of information available on the internet and now people have begun to use online health-related information to help them understand various health related issues and make more informed choices.”

The Bupa Health Pulse 2010 survey further reveals that nearly 28 per cent of the respondents from India in the higher income bracket made use of the internet to search for information often, compared with 21 per cent of the lower and middle income groups.

It was also found that 26 per cent of the internet users with graduate level education in India made use of the internet for online health information searches more often, compared with 19 per cent and 16 per cent respectively for those with primary/secondary or technical/vocational level education.

Show More

Related Articles

10 thoughts on “39% of Indian internet users go online for health information: Survey”

  1. All failed or to be failed
    All failed or to be failed internet ventures are based on such self-fulfilling prophecies 🙂 Google Adwords team is not complaining….

Leave a Reply

Your email address will not be published. Required fields are marked *

Close